[INFOGRAPHIC] 14 Customer Experience Facts Marketers Can't Ignore

We've all heard it: Customer retention is about five times cheaper than attracting new customers. Businesses should be using every tool possible to make their customers' experiences golden, because 68 percent of customers leave solely because of poor service! But unfortunately they're not. This infographic by Keepify reveals that business spend just 12 percent on customer retention. Read on for some other mind-boggling customer experience facts.

Mind-Boggling Customer Experience Facts Infographic by Keepify

One of the easiest ways to improve customer experience is to make sure your phone service is up to par. To do this you can personally evaluate phone call recordings or have speech-recognition technology scan conversations for keywords (e.g., "thank you," "how are you," "sorry").

If you want the inside scoop about our speech-recognition tool, check out our blog "Three Secrets You Can Discover By Scanning Your Calls for Keywords."